-January 10, 2015-
Congratulations to Spring Arbor Township in the recent launch of their new website and Facebook page. We are grateful for the opportunity to come alongside and offer marketing expertise to help them more effectively serve the residents of the Spring Arbor area.
The solution: The new website was created with you, the user in mind. The achieved goal is to create a friendly promotional site and celebrate the many aspects of the highly desirable small community in order to draw people in. The new site is attractive and informative to everyone who visits. It offers a document center with access to forms and applications as well as the ability to pay taxes and utilities through the site's portal. The new Facebook page engages followers and keeps them up to date on events and note worthy items.
The problem: The old website was informative, but organization, design and layout were lacking. Residents could utilize forms, but often spent quality time searching for those forms. The site's appeal was non – existent.